Challenge:
MicroClear needed increased visibility and product sales with dentists and dental practices. Their product, CloSYSII, needed a refreshed look for their packaging of their toothpaste, rinse and other dental care products.
Our Solution:
We created a lunch and learn campaign, direct marketing materials and trade magazine ads that created a better understanding of the value of the product. Sales increased due the increase in marketing and advertising products we produced. And using the existing brand we redesigned all of the packaging.
Scope of Work:
- Product Advertising
- Package Design
- Product Advertising
- Collateral
- Direct Marketing Materials
Rowpar Pharmaceuticals – Scottsdale, Arizona